Brand & Product

Capturing the energy, aesthetics and lifestyle moments that bring brands and products to life.

Client

Bonafide House · Nintara Baby · Soho House · Fables

Year

2025

Services

Product & Lifestyle

On set

“brand launch, Bonafide House, soft flash”

The story behind the frames

01 — The brief

Four very different briefs: a pop-up brand launch at Bonafide House, soft baby essentials for Nintara Baby, plated dishes at Soho House Mumbai, and DIY crochet and punch-needling kits for Fables.

02 — The goal

Give every brand imagery that feels true to its personality — heartfelt, appetising or playful — while staying clean enough for web, social and print.

03 — The approach

Lifestyle moments for the launch, soft and heartfelt light for the baby products, styled plates that highlight flavour and texture, and clean, creative flat-lays that inspire makers to create.

More work

All work

Portrait Stories

“portrait, 85mm, Humayun’s Tomb, late light”

Editorial Beverage

“live pour, bar light, 1/500s”

Food Stories

“canapés, window light, 50mm”